Yeah that was a bad call. Quite literally any other name, even the ZB hemorrhoid would have been better with the public, especially not being built here.
A big percent of the remaining Commodore purchase base at the end was the Nomads/Baby Boomers who had known nothing else but Kingswoods/Commodores etc for most of their driving life and was buying the cars purely out of loyalty to the brand. Was an insult to them importing something with the same name plate, they put a lot of those buyers on the wrong foot immediately.